World of Tanks on Xbox & Playstation
Rebrand
To appeal to the Xbox One and Playstation 4 demographic, we needed to differentiate the faster-paced, more energetic World of Tanks on Console from the PC version. I was tasked with developing and implementing a key brand visual and supporting brand materials that communicate these differences, while still adhering to the core brand values of World of Tanks, a historically accurate, team-based, massively multiplayer online game.
